Newspapers Are (Finally) Loving Social Media

Other Authors posted on May 29th, 2009

Maybe it is because they learned their lesson when they originally blew off blogs, but newspapers are embracing social media in a big way. Recently, the New York Times went so far as to hire a “Social Media Editor” who’s only job is to expand the use of social media by the New York Times. The results of this hiring remain to be seen, but the hiring has so far had mixed reviews from bloggers. 

A quick look at my local paper, the Orange County Register, revealed they have at least 10 different Twitter accounts associated with the paper:  

  1. OCReggie
  2. ocbiz
  3. OCRegSports
  4. Occrimescene
  5. Quakeoc
  6. Weatheroc
  7. ChrisCaesar
  8. jonlan
  9. newsguy777
  10. ksablan

I stopped looking after finding 20 Twitter accounts associated with The Los Angeles Times, here is a sampling:

  1. LATimes
  2. LATimesgreen
  3. LATshowtracker
  4. LATimeshome
  5. LATimesmost
  6. LATimestweets
  7. LATHotProperty
  8. LATimesiphone
  9. LATreadersrep
  10. latimesblogs

So while the future of newspapers in the social media age remains uncertain, it certainly does appear that many are adopting the “if you can’t beat ‘em, join ‘em” philosophy. The question is though—is it too late?

Photo Courtesy of mfophotos

Tags: , , , , , , ,

Post a Comment