Before launching your blog, take a second and first make sure your blog is letting search engines in.

While reading a Los Angeles Times blog recently, I came across a post titled “Obama, the First Social Media President,” which discusses Barack Obama’s campaign and what digital media tactics were used to help secure him the position as the 44th president of the United States. Regardless of political background, we can all agree that [...]

Sometimes digital media insights can be found in the least likely of places.
I scanned an e-mail advertisement from Bulldog Reporter today that actually brought some clarity for me to this new digital media age we find ourselves in.
The e-mail was targeted to PR professionals. One of the first lines that caught my eye was:

“Search” has become one [...]