CISCO CONSUMER BUSINESS GROUP NAMES MAPLES COMMUNICATIONS AS ITS SOCIAL MEDIA AGENCY OF RECORD
Maples to Lead Social Media Relations for the Global Networking Leader
MISSION VIEJO, Calif., Sept. 3, 2009- Maples Communications Inc., one of Orange County’s leading social media and traditional communications agencies, announced today it has been selected by the Cisco Consumer Business Group (CBG), formally known as Linksys, a division of Cisco, to be the agency of record for all social media activities.
Maples Communications will provide comprehensive strategies to increase the scope and impact of Cisco CBG’s current and future social media presence. Additionally, Maples will provide assistance in building Cisco CBG’s social media audience, monitor its brand reputation, create complementary social media programs for Cisco CBG product campaigns, and promote interaction with its various stakeholders using different social media channels such as Twitter and Facebook.
Cisco CBG is recognized as the global leader in wireless and Ethernet networking for consumer and small office/home office users. The company is dedicated to making networking easy and secure by connecting people to their digital world at home and on the move. Cisco CBG offers innovative, award-winning home networking and networked entertainment products that are designed to seamlessly integrate with a variety of devices and applications. Founded in 1988 as Linksys, Cisco CBG currently markets consumer networking and networked entertainment products under the Linksys by Cisco brand name.
A winner of seven prestigious PRSA Silver Anvil Awards, Maples Communications has a proven track record of utilizing targeted social media strategies and tools along with compelling content to create an ongoing dialogue with a client’s customers. By monitoring and analyzing its client’s online brand presence, Maples Communications is able to provide personalized strategies and tactics to meet the goals of its customers.
About Cisco
Cisco (NASDAQ: CSCO) is the worldwide leader in networking that transforms how people connect, communicate and collaborate. Cisco’s vision for the consumer is to enable people to live a connected life that is more personal, more social, and more visual. More information about Cisco and its line of consumer products can be found at www.linksysbycisco.com and www.cisco.com/consumer.
About Maples Communications, Inc.
Maples
Communications, Inc. (MCI) is an award-winning public relations, advertising
and social media firm with an experienced team of digital media evangelists,
communications strategists as well as design and technology specialists to
execute social media and traditional communications programs. Seven PRSA Silver
Anvil recognitions and numerous other industry awards reflect MCI’s reputation
as one of the nation’s most knowledgeable and effective communications firms.
As Orange County’s leader in the digital media communications revolution, we
are ready to help plan and execute programs to guide companies through today’s
ever-changing social media landscape, while keeping the best of traditional
communications’ tried and true methods to build a brand and reach a company’s
core audience. More information can be found at www.maples.com.
Press Releases
IRVINE CHAMBER OF COMMERCE LAUNCHES SOCIAL MEDIA STRATEGY TO REACH MEMBERS
Members of the Irvine Chamber of Commerce will have the option to attend the hosted ‘Town Hall’ meetings in-person or live from the convenience of their computer. The Town Hall video and Q&A will be available afterwards by connecting online to the Irvine digital resource library.
JUNE 2010
MAPLES COMMUNICATIONS, INC. LAUNCHES $1,000 FLAT-RATE PR AND SOCIAL MEDIA SERVICES DESIGNED TO ATTRACT CUSTOMERS FOR SMALL-TO-MEDIUM COMPANIES
This program is for companies who know they need to build visibility, attract new customers and boost their businesses. They realize a strong brand allows their company to not only survive, but thrive in good times and bad.
SEPTEMBER 2009
CISCO CONSUMER BUSINESS GROUP NAMES MAPLES COMMUNICATIONS AS ITS SOCIAL MEDIA AGENCY OF RECORD
Maples to Lead Social Media Relations for the Global Networking Leader
MARCH 2009
MAPLES COMMUNICATIONS SELECTED TO REPRESENT GOLDEN SPOON FRANCHISING
‘The Ice Cream Lover’s Frozen Yogurt’ Chain Partners with MCI to Promote Global Expansion and Digital Presence
DECEMBER 2008
MAPLES COMMUNICATIONS PARTNERS WITH TECH COAST WORKS TO ACCELERATE ORANGE COUNTY ENTREPRENEURSHIP
Tech Coast Works, a Commercialization Partner for Tech Startups, Teams with Integrated Marketing and Digital Media Agency
OCTOBER 2008
MAPLES COMMUNICATIONS, INC. LAUNCHES DIGITAL MEDIA GROUP
Leading Integrated Marketing Firm Based in Southern California Offers Web 2.0 Communications Programs Targeted Directly to Customers
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